I've been hearing about this cleanse diet for a long time now. You drink this liquid concoction and this will cause you to lose a couple of pounds. They call this diet the 'Liquid Cleanse'. I do not really know if this can be really called a diet, but it sounds like one to me! For a certain period of time, all you can consume is this liquid drink. I think this is just like any other kind of weight loss drinks, most of the weight will come back once you stop with this liquid diet. So, it's back to the old exercise routine then.